Role
Cofounder and Lead Product Manager at Zyre (Remote).Visit Zyre
All-in-one web3 platform
What we built
An all-in-one web3 application to analyze, trade, and collect digital assets, powered by in-house real-time blockchain data infrastructure. Delivered high-quality, high-performance experiences across multiple major product versions to 1,000+ users.Key accomplishments
- Led product vision, roadmap, and execution for the entire application, coordinating across product, design, and engineering
- Defined, designed, and developed full-stack applications powered by real-time blockchain data infrastructure, delivering multiple major product versions
- Drove product strategy through data and research: Conducted 50+ surveys and interviews to align with shifting market trends and user needs in the fast-moving, highly-volatile crypto market
- Created logo, branding package, and modular design system, reducing design and development time by 30-50%
- Collaborated on backend infrastructure, optimizing data queries and reducing blockchain index time from weeks to 24 hours
- Product
- Engineering
- Design system & branding
Led the product vision and roadmap for an all-in-one web3 app. Defined features, prioritized development, and made strategic decisions based on: - User research: 50+ surveys and interviews with crypto users - Market
analysis: Tracking trends in the volatile crypto market - Data: Usage analytics and performance metrics - Continuous iteration: Shipping multiple major product versions as the market evolved
Technical architecture (high-level)
Our infrastructure indexed blockchain data in real-time, storing it in a queryable format. This enabled users to analyze, trade, and collect digital assets with up-to-date information.Challenges solved
Market volatility
The crypto market shifted dramatically during our time building. We continuously adapted our product strategy through user research and data analysis.
Performance at scale
Real-time blockchain data creates performance challenges. We optimized queries and reduced index time from weeks to 24 hours.
Design efficiency
Building a modular design system enabled us to iterate faster and maintain consistency across multiple product versions.
0-to-1 everything
As cofounders, we handled everything from product strategy to infrastructure to design. This required wearing multiple hats and moving fast.
What I learned
- How to build and lead 0-to-1 products in fast-moving markets
- The importance of user research when market conditions are uncertain
- How design systems create leverage for small teams
- The value of cross-functional skills in early-stage startups